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🇳🇬 English, 22 October 2026, conversational advertising

OpenAI Extends ChatGPT Advertising to Nigerian Businesses

OpenAI has extended its conversational advertising platform to Nigerian businesses, allowing them to run targeted promotional campaigns within ChatGPT.

The expansion allows businesses registered in Nigeria to run targeted promotional campaigns within ChatGPT, utilizing a structured entry threshold backed by a minimum daily budget of $25 USD.

The rollout introduces conversational monetization to one of Africa’s most vibrant digital economies, granting local organizations direct access to a rapidly expanding user base that relies on generative AI for daily productivity, research, and consumer decision-making.

Advertisers operate primarily on a Maximum Cost-Per-Click (Max CPC) billing model, with platform guidelines recommending initial bid ceilings between $3 and $5 per click to secure stable delivery in competitive auction segments.

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