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🇭🇷 Croatian, 19 October 2026, AI in business

Infobip Showcases How AI Is Transforming Business and the Future of Europe

The European Commission and Infobip discussed the impact of AI on business, employment, and the economy during a visit to Infobip's headquarters in Vodnjan.

The European Commission and its partners from the EUROPE DIRECT network visited Infobip’s headquarters in Vodnjan as part of a study tour in Istria. Infobip was the only company involved in this official visit, which included a presentation and discussion on the topic of ‘Harnessing Artificial Intelligence’.

The participants discussed the need for companies to be competitive today, how AI is changing the way businesses operate, and the broader issues of its impact on the labor market, public services, and the economy, as well as ways in which companies can return value to the community.

Infobip’s co-founder and technical director, Izabel Jelenić, emphasized that the company is transforming into an AI-first company and is discussing with partners how to responsibly use AI to bring long-term value to the business ecosystem and the wider community in which they operate.

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